Search
Close this search box.

DIME Association’s SEED ’24 Award: a worthy recognition of our creative essence

Quesería La Antigua receives the SEMILLA award from the DIME Association: a recognition of our creative essence.

At Quesería La Antigua, we are proud to announce that we have been awarded the SEMILLA prize, granted by the Design Association of the Meseta (DIME). This prestigious recognition values our constant commitment to creativity, innovation and design in the presentation of our products. But this award is even more special, since it has been given to us by our great friend and trusted designer, Javier Garduño, who has been in charge of our graphic image from the beginning.

seed prize
sara fregeneda and fernando fregeneda collecting the semilla award

An award with a special meaning

The SEED award stands out for recognizing those projects that, in addition to offering high quality products, are committed to a design that effectively conveys their identity and values. In our case, the design not only accompanies the product, but is an essential part of the experience we want to offer our customers.

We received the award from Javier Garduño, a great friend who has been with us on this journey since the beginning. Javier has been in charge of creating and defining the image of Quesería La Antigua, designing from the labels of our cheeses to the packaging and the complete visual identity of the brand. His creative approach and his connection with our history have been fundamental for our image to communicate the essence of our cheese: authentic, traditional and with a contemporary touch.

The importance of design at Quesería La Antigua

At Quesería La Antigua, we have always believed that a good cheese should not only stand out for its flavor, but also for its presentation. Graphic design has been a vital part of our strategy to differentiate ourselves in an increasingly competitive market. Our goal has always been to connect with our consumers not only through the palate, but also through the eye, making each piece of cheese tell a story.

This is where Javier Garduño ‘s work has been key. His ability to capture our philosophy in images and graphics has allowed our brand to be recognized not only for the quality of our cheeses, but also for a strong and coherent visual identity. Javier has been able to capture the tradition of Quesería La Antigua and give it a modern twist, without losing sight of our Zamorano roots.

An award celebrating the fusion of tradition and innovation

Receiving the SEED award reaffirms our conviction that innovation and respect for tradition can go hand in hand. This award recognizes not only our craftsmanship, but also our vision for the future, where design plays a fundamental role in bringing our products to more people.

At Quesería La Antigua, we have strived to show that, although our cheeses are the result of centuries of cheese-making tradition in Zamora, we can present them in a modern and attractive way. Thanks to the collaboration with Javier Garduño, we have managed to keep alive that connection between the artisanal and the innovative, between the authentic and the contemporary.

seed prize
sara fregeneda and fernando fregeneda collecting the semilla award

A promising future for cheese design

This recognition with the SEMILLA award is just the beginning. At Quesería La Antigua, we remain committed to excellence, not only in the production of our cheeses, but also in the way we communicate them to the world. Design will continue to be a fundamental pillar of our strategy, and we are confident that together with Javier Garduño we can continue to surprise and delight our customers.

This award motivates us to continue improving and exploring new ways to tell our story, always with the same love for cheese and design that has been with us from day one.

Our heartfelt thanks to the DIME Association for this recognition, and to all those who, like us, believe that good design can make a difference. And of course, thanks to Javier Garduño, for being an essential part of our history and for making Quesería La Antigua not only taste good, but also look spectacular.

If you want to know more about DIME, this is their website!

See you in the next blog friends! By the way, have you seen our last entry?

Search

Search

Subscribe to our blog

Follow us on social networks

Related articles

Latest